HER HOME DESIGN PLANS CATER TO WOMEN
Forty New Home Plan Designs are Value Engineered with Women in Mind
OMAHA, NE, (January 5, 2005) –Recognizing
that women make 80% of the home building and buying decisions, Design
Basics, Inc. has introduced forty “Her Home Value Engineered
Home Plans,” that cater specifically to women.
Her Home Plans also incorporate the best principles of Value Engineering
making a home more economical to build. Design Basics layered its
research of women home buyers, designers, builders and realtors with
information on how people live and what makes them happy in creating
the design plans. Changing lifestyles are reflected in some of the
women’s responses including:
- Space to regroup and de-stress from busy lives and the demands
of others
- Space saving/storage and organization features that also reduce
stress
- Rooms that can be “flexed” for other uses such as
a mother-in-law’s room, a piano room, etc.
- A larger garage to accommodate today’s mini-vans and SUVs
The plans also feature value engineering design to make construction
more economical such as: streamlined structural systems requiring
fewer steel beams and structural headers; lower pitched, simplified
rooflines which are easier to truss; standard-size building materials
(i.e. floor coverings) that minimize waste and on-site labor; and
a minimum number of window sizes to allow the homebuyer to purchase
in quantity.
Design Basics, the nation’s largest home plan design firm to
the building trade, offers nearly 1,500 home plans that are marketed
to 98% of the national home publications and in lumber yards and featured
weekly in newspapers across the country. The company produces a variety
of home plan catalogs and publications which are distributed via direct
mail, consumer and newsstand publications and on the Internet. Design
Basics’ Her Home magazine is the first with editorial based
solely on critical decisions female consumers need when building their
homes. For more information see: www.DesignBasics.com
and www.HerHome.com.
